Ready to Ignite Your Business with a Soul Aligned Brand That Radiates YOU?

★ CUSTOM BRANDING + STRATEGY ★

Imagine a brand that feels like slipping into the most perfectly tailored outfit, one that’s not only stunning but also authentically you. A brand so aligned with your soul that it boosts your confidence to show up boldly in your business, effortlessly attracting the dream clients you’ve always envisioned.

Your brand is more than a logo or a colour palette, it’s the essence of your story, values, and vision. But if your current brand feels more like a mask than a mirror, leaving you disconnected or struggling to stand out, it’s time for a magical transformation.

take a scroll to the packages

Hey Moonbeam

In my enchanted opinion, your brand should attract and repel like a strong pumpkin spice latte. ☕✨

Think about it, when you try to please everyone, your message ends up tasting like lukewarm almond milk… no spice, no flavour, just meh. But when you boldly brew your brand with your authentic magic? You become the full-bodied, cinnamon-dusted, whipped-cream-topped PSL of the biz world, absolutely irresistible to your dream clients and a hard pass for the wrong ones – as it should be!

Right now, you

probably feel…

Unclear and unsure how to communicate your value and offerings, especially when your work is more rooted in the spiritual than the physical.
Frustrated and overwhelmed from comparing yourself to your competitors, wondering why they seem to be more ‘successful’ than you.
Uninspired and disconnected from your current DIY brand, knowing it doesn’t reflect who you truly are, leaving you resistant to show up authentically for your business.
Self-conscious and invisible, struggling to attract the right clients and feeling unsure about how to make a real impact.
Bored and stuck in a soulless 9-5 job, knowing you’re meant for bigger and better things, but self doubt is stopping you from taking the leap.
Ready for a professional to step in and handle your branding for you – someone who truly understands your vision and can translate it into visuals, so you can focus on what you’re best at.

I hear you…

You want a brand that is

Authentically You

Introducing Soul

Aligned Branding

Your signature style already exists within you. It’s not something that needs to be created from scratch — it simply needs to be awakened. And that’s exactly what my Soul Aligned Branding service does. I’ll help you bring that unique energy to life in a way that speaks to your dream clients, drawing them into your world effortlessly.

It only takes 7 seconds for someone to form a first impression of your brand. That means every detail from your brand colours to the fonts you choose — creates an emotional connection in an instant. Before they’ve even read a word, they’ve already made an intuitive judgment about whether your brand resonates with them.

With Soul Aligned Branding, I’ll help you create a visual identity that feels authentic and magnetic, perfectly aligned with your mission and values. This deep dive into your brand’s soul will ensure you not only stand out, but connect with the right people, the ones who are ready to invest in your unique magic.

The Phases of soul aligned branding

01 discovering your
purpose

We start by uncovering your brand’s core foundations through a Discovery Questionnaire and a 2-hour Zoom call. We dive into your vision, explore your star chart, conduct market research, and use a tarot-guided SWOT analysis to shape your brand’s essence, ensuring everything aligns with your purpose.

02 conjuring Your
logos

Creativity flows as I sketch logo ideas on my iPad, inspired by the mood board and research from Phase 01. I create a family of logos, colour palette, fonts, and include a wildcard option. These concepts are presented in a video, followed by a Client Cauldron Call for feedback and refinement.

03 brewing your
brand

This developmental phase is all about refining and polishing. I take on board your feedback from Phase 02 and implement any changes you wish to see. There are limitless rounds of edits because it’s important to me that your branding is absolutely perfect. I promise to fine-tune everything until your hearts content.

04 Unleashing your
brand magic

I export all your brand files into a shared folder for easy download. You’ll receive all the file types for both web and print, along with a brand style guide to help you stay consistent in using your brand. To ensure you’re completely confident, I also offer aftercare support with a Brand Clarity Call, where we’ll address any questions and make sure you’re ready to unleash your brand magic into the world.

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I conjure soulful brands for heart-led women all around the world.

read the brand stories

hey moonbeam

Are you curious to discover

more details?

It All Starts With a

Curiosity Call

I offer a FREE 30-minute Zoom call – no strings attached! Think of it as a quick “brand date” to see if we’re the perfect match. Branding is a big investment, and no one has time to waste kissing frogs, right? 🐸✨

During our chat, you can ask me anything about my creative process, services, and what it’s like to work with me. My mission is to help heart-led women create brands that truly align with their purpose – and I’d love to sprinkle some magic on yours. Book a Curiosity Call and let’s see if we vibe! 💕

book a curiosity call

Finding the puuurfect match

My Curiosity Calls are super chilled – just a casual chat to see if we’ve got that cosmic connection! I love working with passionate clients who could easily become long-term friends. Expect a cameo from my four cats during our Zoom call – and your furry pals are more than welcome to join the fun too! 🐾💬

Onboarding You Into the

Realm of Infinity Creative

After you’ve said “YES” to working with me, popped the bubbly 🥂, and we’ve done our happy dance (because we’re officially business besties 🎉), woohoo!

First, I’ll send you a welcome pack that guides you through everything you need to know about the project, payment and process – no scary surprises here; just a smooth and magical flow!

The very first step in our journey is to fill out the Discovery Questionnaire. This is where the nuggets of treasure are found that help me unlock the path to your true North! It walks you through the 4 cardinal points of your brand compass – the who, what, why, and how.

This step sets the foundation for our soul-aligned adventure. Together, we’ll create a brand that’s perfectly in harmony with your mission, purpose, story, and values. 💕

Receive your

welcome pack

answer the discovery

questionnaire

I’ll begin phase one of

the branding process

Phase 01: Discovering Your Purpose

My Magic Formula

For Branding Success

Watching Simon Sinek’s TED Talk on “Start With Your WHY” completely changed the way I run my business. It sparked a fire in me and made me realise I had been focusing too much on what I was doing, rather than why I was doing it. This shift in perspective led me to rebrand my business around my true purpose, and everything just clicked.

Inspired by Simon, I created The Brand Compass, a magic formula to help soul-aligned businesses thrive. It’s built around

4 key cardinal points:

Your WHY — Get clear on your purpose and passion.
Your WHO — Understand who your ideal client is.
Your WHAT — Establish the offerings you love to do.
Your HOW — Define your niche in the market.

When these four points align, your brand becomes a true reflection of who you are and what you stand for — attracting your dream clients with ease!

Aligning Your Brand

With Your True North

When I first started my business, I made the mistake of comparing myself to others and trying to copy their style. I thought this would attract clients, but I was misguided. Before my fun and witchy branding that you see today🔮 my brand was bland, corporate, and just plain vanilla 🍦which attracted all the ‘wrong’ clients — ones who weren’t aligned with my vision and values.

I quickly learned that building a brand based on your ‘WHY’ is the key to authenticity. Your why is the heart 🩵 of your business, and when your brand reflects that, the visuals flow naturally. A brand grounded in your purpose will effortlessly attract the right people — those who resonate with your energy and mission.

When you align your brand with your why, your authenticity becomes magnetic. 🧲✨ Clients are drawn to your realness, and they can feel the magic you’re putting into your business. That’s when the right clients show up, excited to work with you because they see and love everything you do.

I decode your star

chart to unlock your

soul purpose

I analyse your

business with a SWOT

tarot reading

I gather inspiration

for fonts & colours with

a mood board

The Discovery Call

Once I’ve completed my research in Phase 01, I then present my findings to you live on Zoom, where we delve even deeper before starting the creative process together.

Phase 02: conjuring your logos

From Sketches To Pixel Magic

At the start of Phase 02 , the creative magic begins! I love to kick things off by sketching out ideas and 🕸️ spidergramming my thoughts on my iPad — it’s a playful way to get all my ideas flowing. Once I’ve got the basic concepts down, I bring them to life in my Adobe software, where the real transformation happens! 🪄I build out a complete logo family that includes a primary logo, secondary logo, submark, watermark, and brandmark.

Why? Because in this digital world 🌍 your brand needs to work overtime. With a responsive logo family, your brand can adapt to different sizes and layouts, ensuring it looks amazing everywhere. Whether it’s online or offline, you’ll have the confidence that every brand touchpoint has been carefully crafted to boost your visibility and make a lasting impression.

I create a family

of logos

fonts, colours &

supporting elements

I throw in a wildcard

option to choose from

Phase 03: Brewing Your Brand

Crafting Your Brand

to Puuurfection

Now that we’ve created the foundation for your brand, it’s time to refine and perfect it! Brewing Your Brand is all about taking the feedback from Phase 02 and diving into unlimited rounds of edits. This is where the magic really starts to shine as we fine-tune every detail, from colours to fonts, making sure everything aligns perfectly with your vision.

During this phase, I’ll work closely with you to ensure that your brand is not only visually stunning but also a true reflection of your values, mission, and purpose. No stone is left unturned — we’re refining everything until it’s polished to perfection and ready to make a powerful impact.

The goal of Brewing Your Brand is simple: to make sure you’re head over heels in love with your brand. There’s no rush, no pressure, and no surprise costs. Just plenty of time to get everything just right, so you can confidently step forward with a brand that feels 100% you.

Your Constructive Feedback is Key!

Thoughtful Attention

to your Feedback

unlimited rounds

of amends

your brand is polished

to perfection

Phase 04: Unleashing Your Brand Magic

It’s Time To Let The

World See Your Magic

This is the grand finale of your branding journey, where all the pieces come together, and your brand is officially ready to take the world by storm. I’ll be exporting all your final brand files for both web and print (including AI, EPS, PDF, JPEG, PNG, and SVG), ensuring you have everything you need at your fingertips.

To make staying consistent a breeze, I’ll create a bespoke brand style guide—your ultimate branding cheat sheet. It will showcase all your brand elements, like your logos, colour palette, fonts, and key design elements, all on one handy document. This guide will help you and your team maintain a cohesive brand presence every step of the way.

Now, it’s time to shine! Branding is the key that unlocks your visibility and attracts your dream clients. I can’t wait to see how your Soul Aligned Brand transforms your business. Time to pop the bubbly, this is where your next chapter begins!

Your Support Doesn’t End

When Your Brand Begins

Once your brand is complete, I won’t just leave you to fend for yourself. You’ll have two full weeks of direct access to me for any guidance or support you need as you launch your shiny new brand into the wild. Whether you’re figuring out how to use your files or need tips for making a splash, I’ll be here cheering you on every step of the way.

Plus, if you have more burning questions or just need some expert advice, you can book a Brand Clarity Call with me. This 1-hour Zoom session is your chance to pick my brain on all things branding, marketing, or anything else you’re unsure about. Think of it as your magic wand to bust through any branding blocks and keep the momentum going!

I want to make sure you feel fully supported and confident in using your Soul Aligned Brand to its fullest potential. Together, we’ll ensure your brand doesn’t just sit pretty—it becomes the magnet for your dream clients and the foundation for your next level of success. Let’s make your brand launch truly unforgettable!

Why Work With Me?

When it comes to branding, I’m your go-to pro for creating brand magic. I’ve had the privilege of working with women across the globe, helping them take the vision that’s been stuck in their heads for years and bringing it to life in a way that feels authentic and empowering. I’m not just passionate about branding – I’m qualified too! With a BA degree in Graphic Design and a past life working at a multi-award-winning design agency, I had the chance to collaborate with some of the world’s biggest brands, including PayPal, Starbucks, NHS, and Google. But these days, I channel that experience into helping heart-led women craft personal and professional brands they’re truly in love with.

As a fellow entrepreneur, I get it. I’ve walked in your shoes and understand the challenges of building an authentic brand. Early in my business journey, I made the mistake of mimicking my corporate job with a soulless logo – it attracted all the wrong clients and didn’t reflect who I was. When I rebranded to my magical aesthetic, everything changed. It gave me the confidence to show up as me, attracting the right clients and building a business I adore. I want that for you too – a brand that feels like you, resonates with your dream clients, and makes you fall in love with your business every day. Let’s make it happen! 🪄

I Dig Deep

When it comes to branding, I don’t just scratch the surface – I dig deep to uncover the hidden treasure. Attention to detail really matters to me! My process goes far beyond a simple aesthetic makeover. Together, we’ll reveal the heart and soul of your brand, crafting a magnetic reflection of who you truly are.

Witchy wisdom

As an intuitive witch, I bring a little extra magic to the branding process! With the added help of astrology and tarot, I tap into your energy (even the bits you’re holding back) to uncover your true north. This guiding light shapes a brand that’s deeply aligned with your purpose.

Communication is key

Expect regular email updates, video presentations, and plenty of Zoom calls to keep us on the same page. Your input is essential in this collaborative journey – together, we’ll brew up the perfect brand that feels 100% you with unlimited rounds of amends.

Brand liberation

Your branding shouldn’t feel like a caged butterfly! I’ll empower you with brand training and great aftercare support so you can confidently use your brand independently. Whether it’s Canva tips or ongoing advice, I’ve got your back long after the magic is complete!

What My Clients

Have Achieved

After working with me on Soul Aligned Branding, my clients have gone on to achieve incredible milestones, turning their dreams into reality. Here’s what’s possible when you invest in a brand that truly reflects you:

Becky transformed her business from a humble make-up artist to a multi-award-winning aesthetics clinic. Her brand attracted PR trips, secured her a brand ambassador role, and even led her to open her own academy, training the next generation of professionals.
Cass left her 9-5 job to launch a wellness subscription box dedicated to supporting neurodiverse midlife women. Her authentic brand positioned her as an influencer in the ADHD community, creating a lasting impact.
Debs followed her passion for nature and Christmas to launch her own candle and wax melt collection. Her soulful brand helped her establish herself as an expert in her craft, allowing her to host workshops teaching others how to create their own scented masterpieces.
Trudy launched her books, masterminds, and business retreats, using her brand as a platform to coach others on overcoming fear and doubt. Her brand became a beacon of clarity and confidence, helping her clients build their own happy businesses.
Kate uplevelled her children’s entertainment business by quadrupling her income and establishing herself as the best in her field. Her brand opened doors to incredible opportunities, including turning on Southampton’s Christmas lights as Elsa from Frozen!

Branding Web Packages Infinity Creative Prices

pricing & packages

Soul Aligned Branding

Half Moon

Perfect for start-ups + soulful side hustlers. You’re just getting started and want a strong, aligned brand foundation without the overwhelm. This package gives you all the essentials to confidently show up and sparkle online.

onboarding welcome pack
discovery questionnaire
mood board
star brand strategy
one Logo concept
primary & Secondary logo
submark /Watermark / Brandmark
Brand elements (patterns/graphics)
colour palette
font Pairing guide
brand board
delivery of web + print files
3 rounds of edits
timeframe: 3 – 4 weeks

£2,500

Payment Plan: £866/ 3 months

full Moon

For growing businesses ready to elevate. You’ve been in business a while and you’re ready for a deeper transformation. This package expands your brand identity and gives you more tools to show up consistently and professionally across all touchpoints.

(Everything from package one, plus…)

Brand Guidelines
canva brand kit set-up
branded profile photo
3 pinned post IG
business cards x 1
social media graphics x 6
social media banner x 1
3 rounds of edits
timeframe: 5 – 6 weeks

£5,000

Payment Plan: £1,700/ 3 months

super Moon

For established entrepreneurs ready to rise. You’re scaling, launching new offers, or stepping into your next level. This premium package gives you strategic depth, multiple brand directions, and the assets to confidently lead your empire.

(Everything from package one & two, plus…)

Up to 5 custom web pages on WordPress
IG links page (to replace linktree)
blog set-up & styling
seo set-up & fully speed optimised
email list integration
web Clarity call (1:1 training)
Bonus Brand launch graphics x 3
unlimited edits
timeframe: 15 – 16 weeks

£10,000

Payment Plan: £3,366/ 3 months

book a free curiosity call

Hey Boo! Are You Ready to

Create Brand Magic?

You’ve scrolled, you’ve read, and now the ball is in your court. If your brand feels like it’s missing the spark to truly represent who you are and what you stand for, this is your sign. ✨

Imagine what’s possible with a brand that feels so aligned it gives you the confidence to show up boldly, attract your dream clients, and fall back in love with your business. That’s the power of a soul-aligned brand, and it’s waiting for you.

The next step? A free Curiosity Call! No pressure, no obligations – just a chance to chat and explore if we’re the perfect match to create some branding magic together.

Frequently Asked Questions

Is branding really worth the investment?

Absolutely! Branding is more than just a logo or pretty visuals – it’s the foundation of your business identity. A strong cohesive brand helps you attract the right clients, build trust, and stand out in a crowded market. Many of my clients have seen incredible growth, from quadrupling their income to launching new ventures, all because they invested in a brand that truly reflects their magic. Think of it as setting the stage for long-term success!

What if you don’t understand my vision?

Don’t worry – understanding your vision is my superpower! ✨ I have a collaborative and thorough process designed to get to the heart of who you are, what you do and what you want. Through deep discovery (and a sprinkle of witchy intuition), I’ll make sure your brand feels like you. Plus, I’ll keep you in the loop every step of the way with updates, video presentations, and plenty of opportunities for feedback.

Will the branding process take too much of my time?

I get it – you’re busy! That’s why I’ve created a process that’s streamlined and stress-free. While I do need your input at key moments (like our Discovery Questionnaire and feedback calls), I handle the heavy lifting so you can focus on your business. That said, if you don’t have the patience to trust my in-depth process, then investing in branding might not be the right step for you right now. I believe branding is your most valuable business asset and shouldn’t be rushed – taking the time to get it right is what creates magic that lasts. ✨

Astrology and tarot in branding? How does that work?

I use astrology and tarot as tools to help uncover your unique essence and guide the creative process. Think of it as a way to tap into your true north and ensure your brand is deeply aligned with your purpose. While it’s a magical touch, I combine it with strategy, research, and design expertise to create a brand that’s both practical and purposeful.

What if I’m in a different time zone?

I’m based in Hampshire, England, but I work with clients all over the world! Whether you’re in the USA, AUS, or anywhere else, I’ve got time zones covered. For my USA clients, your mornings sync perfectly with my afternoons. And Aussies – lucky you! I’m a night owl 🦉, so I can easily match your early mornings with my moonlit hours. My time zone is GMT (Greenwich Mean Time), and I’ll send you a TidyCal link to make scheduling Zoom calls a breeze.

Got another question?

ping me an email

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