In the vast world of print and onscreen design, we rely on four main colour models: PMS (Pantone® Matching System), CMYK, RGB and HEX. Any successful businesswoman knows the importance of having a complete brand guide that details her logo usage, fonts, core values, and the colours tied to her brand. Colour plays a huge role in branding and keeping consistency across […]
Thanks to the pandemic, all of us have had to experience working from home at least once. By the time the lockdowns were released, you were in one of two camps. You couldn’t wait to get back to the office and get back to normal, or you’d realised how much you hated the office environment and never wanted to go […]
All of us need a little time out every now and then. Running a business is a tough gig, and whether it’s an afternoon spent at the local spa or a week soaking up some sun, r&r is important! But as solo business owners, we also need to make sure things run smoothly while we’re away, and that includes letting […]
I believe everyone has a ‘North Star‘ which is a sense of purpose in our lives and also acts as an inner compass to discover our own goals and big dreams. Once we are aligned and on the path to our place of happiness and true contentment in life, it can be a fulfilling and rewarding adventure. This is why […]
. . . Guest Blog Written By Cassandra Dartnell from An Eye For Detail Events . . . Have you ever noticed that some events stand out from the crowd more than others? You might have seen some events market themselves with a bit more pizazz, creating a wave of interest on social media, or maybe even a definite need […]
Never in a million years did I ever think you can be fat and successful. Before I worked for myself, I had a very clear vision of what I thought success looked like. Thanks to all the TV and magazine portrayals, I thought that successful women were the well-groomed, well-dressed ones with matching accessories. They wore heels all the time […]
Hey bestie! Did you know that you’re very special? There is no other person in this world like you. You deserve to be loved not only by those around you but by the most important person in your life — YOU. Practising self love can be challenging for many of us, especially in times when we face adversity. It’s not […]
Whenever I design a logo for a client, they normally expect to receive one file at the end of it. So imagine their surprise when I send them 6 logo file types? They might think I’ve gone barmy, and ask me what is the purpose of so many file types? But what I’m really doing is setting them up for […]
You’re not gonna like this, but as your business bestie I need to tell you maybe it’s time you stop being vanilla? Maybe it’s time you mixed it up a little? Because #TruthBomb … vanilla brands don’t get noticed. ✨ I say this with love, but please… STOP PLAYING IT SAFE! And stop hiding behind your vanilla branding! How often […]
With a new year finally rung in, you might be looking forward and thinking, ‘what if’? What if you followed that dream of yours, that secret desire you never told anyone about, and finally made it a reality? Well, if someone told me I’d go from Barmaid to Brand Designer in 5 years, I’d tell them they were crazy! It […]
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