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An Interview with Charlotte Haye ✦ Vivid Copy

I believe everyone has a ‘North Star‘ which is a sense of purpose in our lives and also acts as an inner compass to discover our own goals and big dreams. Once we are aligned and on the path to our place of happiness and true contentment in life, it can be a fulfilling and rewarding adventure. This is why […]


Why Eating 3 Frogs a Day is Good For Your Business

No, I’m not talking about those Honeydukes chocolate frogs you can buy from the Harry Potter Studios – although they are delicious! These are more, shall we say metaphorical frogs, and before you think I’ve gone mad as a box of frogs, I’m going to explain why eating 3 frogs a day is good for your business and can be […]

Web & SEO Business

7 Tips To Dust Away Your Website’s Cobwebs

It’s my favourite time of year – it’s the spooky season! It’s time to get out the box of Halloween decorations, drape the house in orange foliage, pretty pumpkins, autumn scented candles and really get into the spirit of things. But while you’re hanging up the fake cobwebs in your living room, ask yourself this – how’s your website looking? […]


4 Reasons Why You Need Canva Pro To Grow Your Business

The world is a very visual place. And in the world of social media and online engagement, that’s A lot of the time when you’re trying to capture the attention of prospects, the first thing they see from your business is an image, so you need to make sure it makes an impact. That means high-quality branded images to stay […]

Branding Business

Why You Need To Know Your Ideal Client

If you’ve ever tried to define your ideal client, you probably know that it’s: I know, you’ve probably heard all of this before. The best way to succeed in business is to pick a niche that you want to service, and that will give you a target market to centre all of your marketing and branding on. But the question […]


The Brand Alchemist’s recipe for the perfect brand

What if I told you that you could create a brand that resonated so deeply with your dream clients that they thought it was made for them? And what if … That very same brand made you feel all sorts of fluttery, happy, loved-up things? Well, when it comes to crafting the perfect brand, there’s a lot to think about. […]

Business Personal

8 things I learned in my 20’s

I turned 30 this year. Yep, that really happened. Given everything that’s been going on, I was tempted to stay 29 for just a little bit longer, but I’m a big believer in celebrating life’s momentous occasions as best you can. So, rather than living it up in Vegas like I had originally planned, I made afternoon tea and drank […]